Tag Management Analyst
InfoTrust LLC
InfoTrust was started with one mission - to build the best place to work and all other things would fall into place. This mission has proven to be very successful, as shown by our multiple best places to work awards, our amazing eNPS (94), our significant impact to our community through the InfoTrust Foundation, and our happy clients with a NPS of 74 and retention of 94%.
At InfoTrust, we are extremely proud of our core values, particularly our insistence on continuously innovating and growing our expertise within the analytics space. One of those innovations was the creation of our Consumer Data Governance team (CDG) about a year ago. Due to the CDG team’s expertise in the field today, we are now looking to expand the team and offer an amazing opportunity to a special Tag Management Analyst.
The Tag Management Analyst is equal parts technical and equal parts consulting. As an advocate for a strong tag management strategy, you will work with clients to strategize, complement, and support their data governance process.
If you are unfamiliar with tag and data governance, check out this site.
Responsibilities of the Tag Governance Analyst:
- Working with clients to support their marketing tagging needs to support their marketing initiatives
- Providing guidance internally and externally regarding the best practices in digital analytics as it relates to tag management (tools such as GTM, Adobe Launch, Telium, and more)
- Management of client’s ticketing systems such as JIRA and working with different departments to gather all the technical requirements of a tagging request
- Implementation of tagging best practices and tag governance by working with the organization's Tag Governance team
- Advocating the usage of InfoTrust's proprietary tool, Tag Inspector, in making sure that the state of tag implementation is working as expected
- Working with the Product team to provide feedback about the product. Often collaborate within the internal Customer Data Governance, Product, and Delivery and Analytics teams
- Creation of documentation about processes, inventory of tags, and status updates regarding the client engagement
- Constantly provide open communication with the client, offering amazing support, thought leadership, and expertise in the cutting edge (and very important) space of data governance
The successful Tag Management Analyst will have the following background and skills:
- 2 years of experience with tag management. You can exemplify a strong grasp on how to implement, maintain, and use tag management systems to assist clients with their marketing strategies
- You are familiar with, or willing to learn more about, privacy and data protection laws and regulations. Additionally, you are familiar with how to apply data governance for the needs of large, multi-brand sites
- Experience working with clients and exemplifying great communication and rapport with clients to ensure satisfaction, understanding, and collaboration
- When working with clients, you have exemplified project management and delivery skills
- You are Driven, looking for ways to constantly learn
- Resourceful and willing to be pivot quickly, as needed
- Process oriented and energized! Known for helping clients be more efficient and apply best practices for governance process
- Collaborative
Nice to have:
- Although it is not required, it would be nice if the Tag Management Analyst has experience with tag governance, TagInspector.com, and building process and plans related to tag governance strategy
- Located close to our office locations; Cincinnati or Chicago
Location:
Currently, all InfoTrust office locations are closed due to COVID. We plan on reopening the offices in the near future. We have always had a mix of people working remotely (U.S. or Canada) and on-site, also with flexible working hours. We are open to someone being remote within the U.S., or being close to one of our offices and reporting on-site in the future. All applicants must be authorized to work in the U.S. or Canada for any employer.
Additional benefits:
Other than an awesome culture and team mates we also offer: Free Health, Dental and Vision Insurance (seriously), Unlimited PTO, Flexible Work Schedule, a generous Parental Leave policy, 401K with match, Tuition Reimbursement, Gym reimbursement and much, much more.
Diversity is one of our 6 core values at InfoTrust:
InfoTrust is committed to a diverse workforce and we are an equal opportunity employer. We want strong, diverse teams built from different backgrounds, experiences and identities. We are building an inclusive, supportive place for you to do the best work of your career.
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