Sr. Digital Media Manager - MX
45/RPM
Senior Digital Media Manager
45/RPM is a Digital Agency with a team of strategists, designers, front-end and back-end developers, copywriters, and project managers in our Washington, DC and Mexico City offices.
We are looking for an experienced digital media manager - someone who can strategize and execute SEM/PPC campaigns and develop and optimize highly effective digital campaigns across different channels including LinkedIn, Google Ads, Twitter, Facebook, AdRoll. Programmatic experience is a plus.
Responsibilities include:
- Creating media plans and strategies for our clients, developing media proposals that include budgets and KPIs
- Run evergreen campaigns to meet marketing objectives that can include: awareness, leadgen, consideration, and conversion
- Ensuring proper tracking is in place to measure the effectiveness of campaigns and troubleshoot any existing issues if necessary
- Utilize user insights, GA data and past learnings to guide media strategy
- Develop data-driven analysis to assess the impact of paid campaigns
- Generate monthly reports that include insights, and recommendations
- You will be expected to lead the strategy while still executing and optimizing campaigns
- Coordinate with internal creative team members to develop assets and provide guidance and feedback on how to improve deliverables based on performance
Requirements:
- 5 years of digital media experience
- Google Ads certification
- Experience in LinkedIn Ads Manager
- Experience with B2B and B2C clients
- Self-driven and proactive
- Experience with working on media plans and analyzing results on Google Analytics
What We Offer:
- Flexible remote work options
- A small, fun, and dynamic office space filled with enthusiastic young professionals – music is always playing!
- Metro-accessible office, close to great food and drink
- Relaxed dress code (with the exception of client meetings)
- Fully-stocked kitchen
- Healthcare and generous vacation policy
- Opportunity to use your Spanish speaking skills
At 45RPM, we think of ourselves as a team of misfits. We’re no drama, and a little weird. But more importantly, we are uncompromising in our commitment to provide the best possible service to our clients, and need people ready to honor that. Our work is demanding, but when you love the people you’re doing it for (and with) - it’s incredibly fulfilling.
Does this sound like you, or something you might be interested in? Shoot us your resume and a cover letter letting us know why you think you’d be a good fit.
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