Content Marketing Specialist (Ecommerce)

Evopure

Are you an experienced content marketer, familiar with editing, promoting and auditing content?
Are you interested in understanding Ecommerce customer journeys from content to conversion?
Do you love to publish engaging content? Are you able to take target keywords and create engaging content from them?
If these are the challenges you want to be tackling, we are sure this position will be a good fit for you!
We are looking for a keen learner who loves content marketing, to produce high quality content for one of the fastest growing CBD & Natural Supplements brands in the UK 🚀
Keep reading for details on:
  • Overview of the role
  • What you will be doing in your day to day
  • The skills you need to excel in this role
  • What you should know about Evopure
  • The values of Evopure & benefits of working here

Become Evopure's Content Marketer!

In your job as a Ecommerce Content Marketer, you will manage blog content production & distribution that helps educate and engage Evopure's customers.
In this role, you will report directly to the Founder and you'll oversee content from keyword research through to publish and promotion. The quality content will help improve customer loyalty and bring in new customers through educational, trustworthy content. In this position, it's essential to be completely fluent in spoken and written English and to have experience working with content.
You will join our marketing team of full-time and freelancers, all currently based around Europe. Evopure is a remote team, and ideally (not essential) you should live in a country that aligns with a European Timezone. 🇪🇺

What Will Your Day Look Like?

In your day-to-day activities as a Content Marketing Specialist, you will carry out keyword research, work with writers to produce engaging SEO content and audit existing blog articles. 
☑️ Here is a list of some of the tasks involved in this position:
  • You will research topics to produce blog content on, such as SEO focused guides, recipes, industry research content, interviews with subject matter experts & roundups.
  • You will collaborate with writers and designers to produce engaging, SEO and conversion optimised content.
  • You will interview internal & external subject matter experts for content.
  • You will produce premium gated content, including ebooks, buyers guides etc. to help grow the email list.
  • You will manage the weekly email newsletter to promote content to existing and potential customers.
  • You will audit and edit existing content to improve readability, relevance and update in line with current SEO best practices.

What You Need To Excel in This Role:

Experience writing & editing content ✍️
You have experience producing quality content on complex topics, breaking it down in a friendly tone to educate the reader. You have a track record of producing content designed to generate organic traffic and optimising that content for conversion.
Skills in project management and managing a content schedule 🗓
You have the skills to schedule content, managing the process from topic and keyword research through to publish and regular audit updates. You can work with writers and designers towards self determined content deadlines.
Knowledge of marketing and conversion principles 📈
You have a working knowledge of blog and content marketing principles, from on-page SEO to conversion rate optimisation. You know how to craft content offers to attract email conversions. You know how to produce a compelling email newsletter to promote your content.
English Fluency 🗣
You have a perfect understanding of English both professionally and conversationally. You can proofread and edit content in English to a high standard.
What else is good to have to exceed at this role (but not essential)?
  • Keen interest in natural health: You have an active interest in the nutrition and habits that improve your quality of life.
  • Experience working remotely: You know that working autonomously outside of an office suits you.

What you should know about Evopure

Founded in 2019 in London, Evopure is a fast growing natural health brand with a remote team based around Europe. 🌍
We are disrupting a high growth industry with a focus on educational content and radical transparency. 🔬
Evopure has grown rapidly since being founded, with a marketing focus on content and email marketing. We're looking for an ambitious person who can learn and grow with our brand as we continue on this exciting journey. 🧗

What Values Do We Share?

We base our culture around a passion for customer health & wellbeing, encouraging our team to always pursue continuous self improvement both professionally and personally, all with an emphasis on mutual respect.
These are the fundamental beliefs that we share as a team.
Open and honest culture.
You will be working directly with the founder and will be encouraged to air ideas to improve the content marketing machine. If successful, you will be backed with budget and resources to continue learning and development.
We care about your work, not about time tracking.
We do not implement a strict working day window or time tracking processes. You can organise your working days to your needs, only working with the team to produce A* content matters!
We invest to help you grow
We know that the best way to help you find success in this role is if we invest in you to grow. That's why if you have a course or training you would like to undertake, we'll invest in it. We also dedicate every Friday afternoon to block out for reading & learning!
The salary range for this role is between:
💶 €21,000 - €26,000
💵 $24,000 - $29,000
Now that we have told you about Evopure and the skills needed to become our Ecommerce Content Marketer - it's time for you to let us know why we should hire you. 🤩
We look forward to receiving your application!
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