Senior Digital Product Analyst / Digital Product Analyst
Stacked Colllective
About Stacked
Stacked Co. is a remote-first collective of technical marketing leaders building, growing, and guiding the next generation of enterprise and hyper-growth brands.
We partner with companies including Teepublic, Burger King, Revel, Thesis, and Morning Brew to design best-in-class customer lifecycle programs powered by thoughtful execution across marketing data infrastructure, solutions architecture, and full-funnel conversion rate optimization.
What we're looking for...
A digital product analyst who is experienced in data management and behavioral analytics tools like Mixpanel, Amplitude, Segment, and/or mParticle. This candidate loves to solve complex data problems and track funnels to identify moments of friction in a customer lifecycle.
As a digital product analyst you've previously...
- Oversaw the implementation of web analytics platforms like Google Tag Manager, Segment, mParticle, Snowplow, Amplitude, Heap or Mixpanel.
- Gone deep into tracking API documentation
- Visualized digital marketing performance using business intelligence tools like Google Data Studio, Looker, Tableau, Sisense, and/or Mode
- Worked in Javascript, HTML, and querySelector to retrieve onsite elements
- Worked with clients and internal strategists to understand use cases and business needs
- Developed reports, charts, and dashboards in behavioral analytics tools like Mixpanel or Amplitude
- Developed and maintained data plans and documentation for best practices of data management
- Set up a web analytics tracking tool through its user interface
- Developed reports in the tool's user interface to answer key business questions
You're the type of person who...
- Embraces an environment where you will be exposed to a variety of companies, business challenges and toolsets.
- Wants to be a part of an early-stage team where you can develop the systems and structures at the forefront of an emerging field
- Thrives in a remote-first flexible working culture where they can take project ownership
In this role you will...
- Project manage the implementation of new data management and web analytics tools such as Segment, mParticle, Amplitude, and Mixpanel
- Provide recommendations on how to improve the existing implementation data management and web analytics tools
- Develop and monitor dashboards for key client stakeholders
- Develop data plans that define the tracking and structure of key events and attributes in a customer lifecycle
- Provide detailed technical specs for developers to implement Javascript tracking of events and properties
- Document best practices for data management and tracking for Stacked and for our clients
- Set clients up for long-term success by collaborating with them to document data governance guides and user guides
- Troubleshoot why a report in a dashboard isn't working
- Inspect the data layer and identify data elements that could be passed back to the tracking tool
Compensation:Digital Analyst, $87,000 - $110,000
Senior Digital Analyst, $115,000 - $130,000Benefits:
- 14 days PTO, holidays (including a week off in December), and 2 floating holidays
- $1500 for equipment and office setup allowance
- $1500 per calendar year for continuing education
- $600/month contribution for premium-covered healthcare + dental + vision coverage for you (and partner or family)
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