Digital Marketing Manager (100% Remote)

We're looking for a data-driven Marketing Manager with significant experience in the B2B SaaS software space, for a long-term, 100% remote position.

We offer a fixed salary + commission on performance.

Responsibilities

Implement existing B2B marketing strategies while identifying potential areas of improvement
Develop/promote new channels and drive traffic to the website to generate more leads
Develop strategic partnerships to help increase the number of leads
Develop and optimize paid acquisition campaigns on platforms such as (but not limited to) Facebook, Google Ads, Bing, Youtube, Twitter
Organize the creation and publishing of relevant content on our social media accounts
Organize the creation of live but also automated webinars to generate more leads
Proactively identify opportunities to improve campaign performance
Design and analyze performance reports and dashboards to measure and optimize marketing ROI
Ad hoc B2B marketing support

Requirements

Minimum experience of 5 years in the B2B SaaS software space (experience in the lead generation industry a plus!)
We want someone who understands marketing analytics and has data-driven thinking
Familiar and comfortable with split testing techniques
Expert in funnel management and conversion optimization through to the sale
Strong verbal and written communication skills

Remote Head of Marketing